
"Since the skin is a formula, it must be possible to reproduce it." – Pierre-Jules Augé's founding vision
Every skin has a unique imprint, a unique code that contains the secrets of its youth and radiance. For over 60 years, Pier Augé has harnessed the power of science to offer innovative treatments, inspired by the skin's natural needs, to help it regenerate day after day.
Let us tell you our story…
A story of passion and innovation


1961
The birth of “Pier Augé”
Born from this scientific expertise, Pier Augé was founded with a clear mission: to provide expert care, inspired by the skin's memory, for beauty that endures over time.
Launch of the first iconic product:
ENTAL repair cream.

1965
French elegance
Pier Augé collaborates with Miss France, representing the perfect blend of beauty, refinement, and cosmetic expertise.

1967
A pioneering brand in cosmetics
Pier Augé revolutionized beauty care by creating France's first salon offering tailor made beauty treatments, showcasing innovative protocols inspired by dermatology and pharmacy.


1979
Recognition in the world of luxury
The brand partners with French haute couture, particularly the house of Guy Laroche, establishing itself as a benchmark for professional care.

1979
Birth of the iconic ingredient
Extracted from the depths of wild salmon, HP-DNA (high-purity PDRN) becomes the brand’s signature active and is incorporated into the heart of Pier Augé formulations.

1988
Innovation at the heart of the brand
Pier Augé introduces an exclusive approach to treatment: the Cryo-Restructure, a technology that optimizes the penetration and effectiveness of active ingredients for visible and lasting results.
1999
The icon of skincare:
The Resourcing Treatment Mask DOUCE AURA
Launch of DOUCE AURA: a legendary treatment with the unique ability to regenerate skin in record time, it quickly became a bestseller.
2000
A brand that spans generations
With the evolution of cosmetic science and advances in biotechnology, Pier Augé perfects its formulas and integrates cutting-edge ingredients to meet the needs of all skin types.
Pier Augé's pillars
Our DNA
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Skin’s Memory: A Unique Science
Did you know that your skin has a biological memory?
At Pier Augé, we believe that the skin has the ability to self-repair and regenerate.
Our skincare products stimulate its natural regeneration and protection mechanisms, promoting -
Pharmaceutical and Dermo-cosmetic Expertise
Our pharmaceutical heritage sets us apart.
Developed in collaboration with experts in dermatology and biotechnology, our formulas ensure proven effectiveness and optimal tolerance, even for the most sensitive skin. -
A Revolutionary Ingredient: HP-DNA
An exceptional active ingredient sourced from the purest waters:
● HP-DNA, derived from wild salmon, is recognized for its ability to regenerate cells and deeply restore the skin.
● With a structure 98% similar to human DNA, it penetrates deeply to
accelerate skin repair, revealing visibly younger and more radiant
skin.